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Paper Boat Is Going To Make Quirky Traditional Indian Snacks Now

Starting next month, Paper Boat wants to replicate its ethnic beverage brand in the fast-growing packaged food industry, and will start placing packaged Indian snacks on shop shelves. Neeraj Kakkar, the co-founder of Hector Beverages, which promotes Paper Boat, has confirmed the news. First Things First Kakkar says that while beverages are seasonal, the packaged…